The Beverage Packaging Industry Needs to Adapt to Sustainable Trends

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Plastic pollution has become a very urgent environmental issue in global. More and more beverage filling machine manufacturers and consumers are adopting sustainable packaging solutions and environmental issues are also expected to be resolved.


The entire packaging industry has been working hard to reduce its environmental impact through various measures, such as light weighting, using life cycle assessment tools to quantify impacts, exploring new materials and extending product shelf life to reduce product and food waste. For example, the canning machine for sale nowadays is tending to become environmentally friendly.


canning equipment

According to a report released by Market Research Consulting Mintel, “Global Packaging Trends 2019”, consumers’ requirements for packaging recycling are becoming more common and they are also interested in understanding the true workings of the recycling process. In this case, beverage canning machine is meeting serious change for the increasing demand for environment protection. Coca-Cola, which is committed to improving the recyclability of its products, said the company recently added a "How2Recycle" label to all Dasani aquatic product packaging to help educate and encourage consumers to recycle after use. How2recycling is a standardized labeling system that clearly communicates recycling instructions to the public. Other consumer product brands such as Wal-Mart, Target, Nestle and General Mills have also adopted this label.


New solution

Since plastic resins are a common material for FMCG packaging, the packaging industry is implementing different solutions to help increase recycling rates and reduce pollution. "Plastic is still a very effective packaging material. However, less than 15% of plastic packaging is recycled each year for future use and the remaining packaging ends up as waste. This is unsustainable. The Coca-Cola Company announced the launch of Hybrid Bottle Bottles, a package made by the company that mixes up to 50% plant-based renewable plastics with recycled plastics, aims to reduce the use of virgin PET plastic in its 20-ounce capacity bottles.


The use of aluminum

As consumers continue to avoid non-recyclable or plastic packaging, aluminum packaging has also become a popular choice for packaging. Aluminum cans are light, durable, and highly recyclable, and they can be recycled almost indefinitely, so they have significant environmental benefits.


Because of this, major brands are competing to launch aluminum can products. For example, Pepsi's bubbly and Coca-Cola's Dasani both introduced aluminum can water.


More and more consumers are increasingly demanding environmental protection. Brands of packaged beverages need to focus on sustainable choices, otherwise they may anger the consumers.